Our
market place
HAPPY-GOAT-LUCKY has the
filling quality of performance down coats and
elegant fashionable appeal. Our line was created
for men and women who look for urban flair and
sophistication, without sacrificing comfort and
quality. The women’s line is feminine, minimalistic,
and chic, and can be paired with everything from
jeans to cocktail dresses. Our men’s jackets
put a fresh twist on old classics, making them
playful and attractive.
Our target market is premium specialty stores
in metropolitan areas, ski destinations, and fashionable
suburban locales.
Our
operation and team
Our creative director
and design team in New York are well integrated
with our sourcing and production team abroad.
We have a excellent partnership with an outerwear
manufacturer, specializing in high end fashion
and performance down products. Such vertical integration
gives us the industry know how and a competitive
edge in quality and price.
Our Feature Highlights
650
FP Down |
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Love
Your Back! |
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We've
Got
The Collar! |
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W/R
& W/P |
•
650 FP DOWN:
The FP (Fill Power) is an indicator warmth-to-weight
ratio and compressibility. The average fashion
brand using down has a filling power of 500 or
less. Happy Goat Lucky uses 650 FP down, which
is considered appropriate for performance outerwear.
Simply put, you are getting performance quality
down in a fashion product, at a fraction of the
price!
•
Love Your Back:
We believe a beautiful back is the key to a sexy,
winter look for women. Our streamlined back is
a signature feature that sets us apart from those
who do not have the expertise in fashion down
jackets. You don’t have to look lumpy and
frumpy in your down jacket anymore! Our tailored
backs give you a more slender, sexy shape without
the gym workout!
•
We've
Got the Collar: Stop losing your
scarves! The collars of our coats have a function
that is twofold; they create a bold, beautiful,
sleek neckline, which provides sufficient warmth,
and eliminates the need for a scarf on chilly
days.
•
W/R & W/P:
Our coats are made of water resistant and water
repelling shell fabric. Keep you dry on rainy
days!
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